Turn It Up and Tune It Out.

Shane Reid teams up with AG Rojas at Park Pictures, Saatchi & Saatchi | NY and Duracell to remind us of the power in tuning out the naysayers and turning up the fans. “They told me I was a lost cause. But I’ve been deaf since I was 3…so I didn’t listen.” Meanwhile, the rest of the world did listen—from AdWeek to ABC to Seattle Times to Huffington Post. Go get ’em Seahawks!
Duracell, Derrick Coleman:Trust The Power Within - Saatchi & Saatchi NY + AG Rojas + Shane Reid at the Whitehouse Post Los Angeles

Duracell, Derrick Coleman:Trust The Power Within – Saatchi & Saatchi NY + AG Rojas + Shane Reid at the Whitehouse…

Turn It Up and Tune It Out.

January 10, 2014